
Branding Archives
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Mar30
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Jan10
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Gap (GPS) has long been struggling and with a dismal holiday season forcing them to restate their yearly earnings projections, there is talk that they might be up for sale soon.According to this WashingtonPost.com article, Gap stores might be too...
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Dec11
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Mattel (MAT), maker of Barbie, says sales have been up for the first time in several years. Nearly 50 years after she was introduced Barbie is again the most sought after toy for girls this holiday season.Barbie has reinvented herself...
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Oct27
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If you are in Seattle don't accept directions that begin with "turn left at the Starbucks" or you might find yourself with quite the dilemma. Starbucks Corp. (SBUX) can be found on the first floor, 40th floor and across the...
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Oct23
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William Wrigley Jr. Co. (WWY), known for its chewing gum, breath mints and hard candy, has gone outside the family for the first time to choose a new chief executive. They have chosen William D. Perez, formerly and briefly at the...
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Oct16
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Walt Disney Co. (DIS) is following a growing trend of businesses that are helping promote good nutrition for children. Parents are becoming more and more concerned with what their kids are eating and Disney hopes to address those concerns by...
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Branding Archives
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