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Sep13
Unilever's Lipton Tea Bags Going Upscale

Lipton, the world's largest tea company and a division of Unilever (UL), will start selling tea bags containing long leaf teas in supermarkets nationwide next month. They will also move from paper to nylon mesh bags in a delicate pyramid shape.

Tea sales in the United States are four times what they were a decade ago-about $6.2 billion annually and the American tea drinker seems ready for a change for the better, according to this NYTimes article.

The change, some say, is overdue. Look closely at a conventional tea bag in your cupboard or in the paper cup from the local deli. Chances are that instead of leaves it is filled with indistinguishable bits, the detritus left after tea leaves are sifted and graded. The tea industry calls it dust, and the beverage it makes is likely to be rusty-looking and often bitterly tannic. But it no longer has to be, nor is it necessary to brew a whole pot of tea to achieve something better tasting.

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2 Comments/Trackbacks




i have been married for 23 years and have been buying only lipton family size tea bags. i grew up on lipton tea. a few weeks ago i bought a box of tea bags and was very disappointed. every bag in the box was not stapled properly, so that when i would up them in the water the grounds would go into the water. i had to keep a stapler in my kitchen to staple every bag, so that i could use them.very frustrating but i have not stopped buying my lipton tea!!! thought you might would like to know about this production problem.
thank you,
connie mckinney
1931 windsor drive
gallion, al 36742

I use regular Liptons tea and lately it has been filled with 'floaties'...I thought at first, it my be be the pot I use. Nope!..it is the tea bag itself! I would like too complaing to Lipton..but..cannot find and email address to do.
I drink about 25 cups of day and am very unhappy.

Does anhyone have there email addy?

Thank you.

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